Starting your brand doesn’t have to be overwhelming.

Taking the time to bring focus on the core of your brand will help you stay excited about the journey even when it gets tough.

I’m here to be a cheerleader, to bounce ideas off of and give you the, “Ah-ha!” moment you’ve been waiting for.

turned-off MacBook beside mug on note book

Hi! I’m Clarissa

I help brands and businesses connect with their audience through creative direction and brand strategy. The Brand Base is designed to help people feel less overwhelmed when turning their idea into reality. My hope is that you don’t feel alone during the building and launching process.


You Want to Start But:

You have no idea how to explain who you are and why your brand exists.

When asked about your mission and vision statements, you look like a
deer in headlights.

You think Scriptina is a great font for your brand because it’s “feminine.”

The Brand Base Will:

Help you define your mission, vision, and brand statement so you can solidify the “why” of your brand.

Teach you how to find your audience so you can develop client profiles, creating the ideal audience to help you grow in your market.

Develop your brand’s voice and tone to help you stay consistent with your message.

Make you feel confident working with a designer, understanding color theory, fonts, and logos, so you can visually represent your brand in print, social, and web.

The Brand Base Program

When you sign up for The Brand Base Program, we work together to make sure all of your questions are answered, and you feel 200% confident when you introduce your brand to the world. That’s right, 100% more confident than you would working on your own with out The Brand Base.

1-on-1 Coaching

For 3 months, we’ll create the foundation of your brand.  We’ll set up systems and create a roadmap that will turn your ideas into reality.

Extra Hours Support

Got a question outside our session? Get an answer from me, myself, and I. No bots, no admins, or automated generated pop-ups.

Brand & Design Audit

Before we start, I’ll take a look at what you have and give you a detailed list of what’s working and what’s not, and give you my methods for fixing it.

FIVE12 Exclusives

Completion of The Brand Base allows you the opportunity to select FIVE12 services. It’s my way of saying hard work should be rewarded.

Starting From Scratch?

Ready to stop sitting on the sidelines and launch your brand? The Brand Base works helps you feel less overwhelmed as you create a roadmap for your brand. You get to skip a lot of the “embarrassing” moments of launching and look like a real pro.

Need A Refresh?

If you have an existing brand but feel like you’re not growing the way you want, let’s examine why! We’ll figure out what’s holding you back and create a plan that will help you get over the hump together. Giving up will never be an option.

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Kind Words

Clarissa is so great to work with! She’s been an invaluable resource to help me refine my brand messaging, which I know will help me find my ideal clients even more. If you’re considering hiring a branding expert to take your business to the next level, look no further!

Melissa Spurrier, Wedding and Brand Photographer

Clarissa is an accomplished designer with a positive attitude and a valuable creative perspective. She demonstrates strength and grace. It was a pleasure to work by her side

Chris Reinecke, Creative Director and Marketing Generalist

Clarissa and I recently collaborated on a project to complete a website for a client. She was immediately able to capture the client’s desired aesthetic through the website design and brand standards she created. She was easy to work with, quick to turn around the project, and designed a beautiful website from start to finish.

 Liz Navarro, Communication Consultant

Clarissa is one of the most talented creative geniuses I’ve had the pleasure of working with! Her positive attitude is always fun, and lightens the mood during tense deadlines and high pressure situations. Clarissa is gifted with an amazing eye for creating visual masterpieces and the insight for strategy and art direction behind her recommendations. She would be an asset to any team and it has been an honor working with her and becoming her friend.

Devoreaux Walton, Diversity and Inclusion Manager

Design, at its core, is about solving a problem. But to solve that problem one has to be able to view it from multiple perspectives. Clarissa is that kind of designer. She listens, she iterates, and her designs present the right solution. Whether it’s an email header, eBook, one sheet, or website mockup, her layouts go beyond just satisfying brand standards. She effectively communicates the essence of a brand and the brand’s message, connects it to a consumer or prospect’s needs and buyer’s journey.

 James Neal, CRM, Business Analyst

ready to work?

Let’s Start Building a Brand You Love

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